Bella Hadid has tapped straight into 1990s nostalgia, unveiling a look that instantly brought one name to mind. The 29-year-old model shared behind-the-scenes photos from a recent campaign, and the styling sparked immediate comparisons to one of the decade’s most recognizable beauty icons.
In the images, Bella Hadid appears with light blonde hair pulled into a deliberately messy high bun. Loose strands fall freely around her face, recreating the effortless, slightly undone hairstyle that defined a generation. The reference felt intentional, not subtle.

The hairstyle alone was enough to trigger recognition, but the outfit completed the throwback. Bella wore a strapless denim tube top paired with low-rise jeans that emphasized her silhouette. Over it all, she added a pink leather jacket, injecting softness into the otherwise edgy look, while a lace bralette introduced a provocative contrast.
The aesthetic clearly echoed the signature style of Pamela Anderson, whose 1990s image became synonymous with tousled blonde hair, denim, and unapologetic confidence. The resemblance wasn’t about imitation — it was about revival.

Rather than modernizing the look too heavily, the styling leaned into authenticity. The textures, proportions, and attitude all felt lifted from another era, then placed confidently in the present. It was less costume, more tribute.
With just a few frames, Bella managed to blur the line between past and present, reminding audiences how enduring that 1990s aesthetic still is — and how easily it can be reborn when handled with intention.